产品差异化：强调产品独特属性的营销
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产品差异化：强调产品独特属性的营销
产品差异化：强调产品独特属性的营销产品差异化指的是通过强调产品的独特属性进行营销，旨在将其与竞争对手区分开来，使其对目标客户更具吸引力。这涉及品牌塑造、创新、功能、质量、价值等方面的独特性，如特色、定制化、个性化、设计、性能等，以在市场中脱颖而出，占据独特的定位，形成差异化优势，改变消费者的认知和感知。
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